The Benefits of Web Self Service in a Downturn Economy
Here we go again - another post about the importance of customer service. The reports keep coming in, but do we really believe them? When businesses are being forced to run leaner than ever it is difficult NOT to make cuts in all areas, including customer support. After all, will people really notice? Maybe just a little cut won't be noticed...will it? In their recent Customer Experience Index Report, Forrester Research reminds us that "Your [...]